Pantaloons does a hat-trick with India Book of Records with its ‘Tallest Diya’.

~Pantaloons enters the India Book of Records with India’s Tallest Diya~

~The spectacular Diya was unveiled by Prathmesh Zamindar, Royal family of Indore city~
Indore, September 26, 2017: As a prelude to the festival of lights, Pantaloons, India's leading family fashion destination from Aditya Birla Fashion and Retail Ltd., created India’s Tallest Diya in Indore. The brand etched its name in the India Book of Records once again for creating ‘India’s Tallest Diya' measuring 23ft in height and 22 width. The spectacular Diya was unveiled by Prathmesh Zamindar, Royal family of Indore city to usher in the celebrations.

Diwali is one of the most significant festivals of the country; and with Diya being symbolic of the victory of good over evil; it is a quintessential part of the celebrations. The majestic Diya, capturing the essence of Diwali was a sight to behold, as it stood tall and mighty in all its glory at Treasure Island Mall, Indore. The splendid structure was made by a team of 25 specialists over a period of 15 days, using 75kg iron waste. This phenomenal work of art will be on display till 22nd October.

Gaurav Chakravarty, Head, Marketing & Loyalty, Pantaloons said, "This is a moment of pride for us as we enter the India Book of Records for the third consecutive time; the first record made for Denim Ganpati, the second feat for Tallest Dandiya and this time for creating the Tallest Diya. At Pantaloons, we believe in creating enriching experiences that bring consumers closer to the brand, our campaign ‘Dil mein Diwali, Style mein Pantaloons’ reflects this philosophy. With Diwali just around the corner, we invite our consumers to partake in the festivities as we introduce our fabulous festive collection and exciting offers.”

This Diwali, Pantaloons urges you to spread the light not the noise by saying no to firecrackers.
Fabulous Diwali Collection: Pantaloons Diwali Collection is just fantastic. The design philosophy at Pantaloons is to create fashion that makes customers find a "New You" every time they shop.
Pantaloons festive collection captures the latest trends like cold shoulders, crop tops, statement tees, bardo dresses, embroidered and patched denims, badges, asymmetric and long length kurtas, jewel tone and printed shirts, etc. These trends are offered to customers at truly WOW prices.


Pantaloons is undoubtedly the denim destination, its wide range is sure to leave customers spoilt for choice. From gym to street looks with the athleisure range, to a delightful party collection, to spunky street wear from SF Jeans, Pantaloons is poised to be the favourite hangout for the youth this festive season.

Best Brands in Store:
Men’s Wear: Louis Philippe, Van Heusen, Allen Solly, Peter England, John Miller, Richard Parker, Levi’s, Pepe, Spykar, John Players Jeans, SF Jeans, Bare Denim, Louis Philippe Sport, Peter England Casual, Indigo Nation, Celio, Byford, Urban Eagle, Ajile, Manyavar, Indus Route
New In-store:  Sportswear by US Polo, denim wear from Wrangler and Urban Eagle Denim and effortless, casual range from Spiritus

Women’s Western Wear: Zink London, 109F, Honey, AND, Annabelle, Levi’s, Pepe, Kraus, Jealous 21, SF Jeans, Bare Denim, Ajile, Wills Lifestyle, Alto Moda
New In-store:  Occasion wear by Latin Quarters and trendy, party collection from Forever Glam
Women’s Ethnic Wear: BIBA, Trishaa, W, Rangmanch, Global Desi, Fusion Beats, Akkriti, Indian Ink
New In-Store: Mix and Match range from Aurelia

Kids Wear: Barbie, Gini & Jony, Bare, Poppers, Chalk, Chirpie Pie
New In-store:  Amazing toddler collection from Mini Klub

Best Offer in Store: Pantaloons offers unbeatable offers that have been designed keeping our customer's convenience in mind. One can shop across multiple visits, club purchases across multiple visits & upgrade to grander gifts:

• Classy Skybags Large Trolley bag worth Rs. 9,990, on shopping for Rs. 25,000 for just 1499, or
• Classy Skybags Cabin Trolley bag worth Rs. 5,830, on shopping for Rs. 15,000 for just Rs. 999, or
• A premium  Borosil 17 pcs dinner set worth Rs. 2,250 on shopping for Rs. 7,000 for just Rs. 399,or
• FnS 18pcs cutlery set worth Rs. 1495 on shopping of Rs. 4500 for just Rs. 149

Pantaloons invites its customers to visit stores and join the Diwali celebrations.








About The India Book of Records
The India Book of Records is dedicated to identify the excellence and to honor the most deserving one, while maintaining the highest level of transparency and the fair processing. We have a team of professionals who work round the clock in accordance with International Protocol for Records (IPR), where preserving the evidence of records for future reference and forming Guidelines to Set Records (GSR) are among some of the major responsibilities. India Book of Records is registered with the Government of India with RNI no HARENG/2010/32259.

India Book of Records is affiliated to Asia Book of Records and follows International Protocol of Records (IPRs) as per the consensus arrived at the meeting of the Chief Editors of National Record Books, Ho Chi Minh City, Vietnam.

About Pantaloons
Pantaloons, a division of Aditya Birla Fashion and Retail Ltd. is one of India's largest and fastest growing big box fashion retailers. Constantly innovating designs, concepts and products by infusing the latest trends in fashion and clothing styles, Pantaloons has a repertoire of lifestyle brands to cater to every consumer's needs across multiple occasions. The first Pantaloons store was launched in Kolkata in 1997. Over the years, the brand has undergone an evolution process to bring to life compelling trends and styles catering to every fashion need for women, men and kids.

About Aditya Birla Fashion and Retail Limited
Aditya Birla Fashion and Retail Ltd. (ABFRL) was formed after the consolidation of the branded apparel businesses of Aditya Birla Group comprising Aditya Birla Nuvo Ltd.’s (ABNL) Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion & Retail Limited (PFRL) and Madura Garments Lifestyle Retail Company Limited (MGLRCL) in May 2015. Post the consolidation, PFRL was renamed as Aditya Birla Fashion and Retail Ltd. ABFRL is India's No 1. Fashion Lifestyle entity. It altogether hosts India's largest fashion network with over 8,000 points of sale in over 700+ cities and towns, which include more than 2,000 exclusive ABFRL brand.

Usha introduces a new retail identity with the launch of a new company store in Jaipur.

Usha International, one of India’s leading consumer durables company, launches a brand new retail identity with the inauguration of a new company store in Jaipur. Located on MI Road, this store is spread over 1600 sq ft and has a modular product display structure that enables quick adaptations, making it possible to change the store’s look within a few hours.

The store displays the entire Usha product range for enhanced consumer experience and has a dedicated demo zone for its product lines. The user-friendly layout of the store further enhances the shopping experience.
 A similar company store will be inaugurated this month in Kirti Nagar, Delhi.
For more information on Usha please visit, www.usha.com

Mr AK Rath, CEO DSP SAIL, appointed as Chairman of mjunction.

Mr. A.K. Rath has been appointed the Chairman of mjunction on September 25, 2017. He takes the mantle from the outgoing Chairman Mr Sandipan Chakravortty. Mr. Rath is the Chief Executive Officer of SAIL’s Durgapur Steel Plant.

On his appointment Mr A.K. Rath said, “I look forward to leading a dynamic organisation such as mjunction, which is a leader in implementation of B2B e-marketplaces, e-auctions and e-procurement in various sectors.”

Grundfos Receives the ‘India’s Most Trusted Company 2017’ Award.

Mumbai, September , 2017: Grundfos, a global leader in advanced pump solutions, received the‘India’s Most Trusted Company’Award at a recent ceremony in Mumbai by Honourable Minister of State, Water Resource and Conservation, Shri Vijay Bapu Shivtare. The company was selected under the‘India’s Most Trusted Pump Manufacturers’ categoryby Media Research Group (MRG).

The ‘India’s Most Trusted Companies Awards 2017 is a listing of the 100 India’s famous fastest growing companies that have played a significant role in the success of the country, and have unambiguously unveiled themselves as the next set of game changers serving through their various consumer-facing businesses.With a spotlight on innovation, international scalability, differentiation and strategic investment to the Indian economy, this Award celebrates the success of some of India’s fastest growing companies.

Commenting on this recognition, Ranganath N K, Managing Director – Grundfos India, said, “At Grundfos we strive to be among the industry leaders when it comes to finding ways of using new technologies to move and treat water and wastewater. Our communication is open and honest among ourselves and with the world around us. We put the facts on the table – also when it is not pleasant. Therefore, to receive this award based on Trust is a great acknowledgement of what we stand for”.

Around 500 leading Indian Companies across the Service and Infrastructure sectors were evaluated by the International Brand Consulting Corporation, USA based on various parameters such as Market Share, Innovation, Workplace Culture, Leadership, Business Ethics, Governance, Corporate Social Responsibility and Reputation as part of the selection process.

About Grundfos India:
Grundfos Pumps India Pvt. Ltd. (Grundfos India) a wholly owned subsidiary of Grundfos Holdings was established on March 13, 1998. Grundfos India is responsible for sales of Grundfos products in India, Bangladesh, Bhutan, Maldives and Nepal. Currently, Grundfos India has more than 250 employees and works with 200 distributors and dealers with 14 offices across India. Grundfos India provides energy efficient pumps and smart pumping solutions for various applications – heating and hot water service systems, cooling and air-conditioning systems, industrial applications, pressure boosting and liquid transfer, groundwater supply, domestic water supply, sewage and wastewater, dosing, chlorination systems, disinfection systems and pumps running on renewable energy. For more information, visit: http://www.grundfos.in/

Kushal Punjabi: There are not enough roles for senior actors on television.

While most of his contemporaries are grappling with the fact that opportunities for senior actors are slimming down on television, Kushal Punjabi who is seen playing the role of Shivji in Star Bharat’s popular show Kya Haal Mr. Paanchal is rather positive about the changing scenario.

The actor, who has returned to TV says, "I know that the roles for seasoned actors aren't as good as before. In fact, there are not enough roles for senior actors. However, it's a logical progression for young artistes to take charge as viewers want to watch fresh faces and the production houses and channels are complying with their demand. Unlike Bollywood, you can't show a 45-year-old play a college student on TV. Also, young artistes are roped in on a much lower budget. The best way to stay in the reckoning is by staying fit; I have been following that mantra religiously and that's the reason why even at my age, nobody offers me the role of a father."
Kya Haal Mr. Paanchal is a laugh riot where a Saas is in search of a perfect bahu with five different qualities for her son. This is the first time that a saas will be troubled for being too demanding on Indian television. It’s a sitcom which conveys that sometimes wanting too much can lead to trouble and chaos in our lives. The show highlights the fact that greed for perfect qualities and faultlessness is bad and one should not have unrealistic expectations from their daughters-in-law.
Watch ‘Kya Haal Mr. Paanchal’ from Monday to Friday at 8.00 pm only on Star Bharat

To celebrate Navratri Café Bhadas started pure and healthy organic foods .

Now it is say about Indore’s new identity Café Bhadas that if you came to Indore and not visit to Café Bhadas, your Indore visit is useless.  In true sense it represents Identity of the city with its unique offers to foodies. Café Bhadas which is situated near Syndicate Bank at MR9, increasing its facilities regularly for the service of customers. Chef Mohit of Café Bhadas said that “on the occasion of pious Navaratri, café Bhadas started verities of healthy organic food products. “
It is a special attraction for the customers to have more than 100 varieties of tasty and healthy cuisines between 10 am to 10 pm.  It offers lot of varieties of drinks which includes shake, mocktails, lassi, guilt free tea and coffee with many types’ juices and 5 to 6 varieties of tea .Here you can enjoy taste of 10 to 12 types of healthy pizzas, chat, role pasta and Maggie.  8 to 10 types of sandwiches give you an experience of different taste.  With this you will definitely like to enjoy delicious taste of brownie donates and ice creams. If you are interested to enjoy taste of different states, you need not to go anywhere, café Bhadas offers you genuine taste of various regions.

Chef Mohit said that “you can taste Bhutte ka kis of Malwa, Dabeli of Gujarat, Idli of Tamilnadu, Litti chokha of Bihar, Chhola & kulcha of Punjab and Bada Pav of Maharashtra prepared with genuine ingredients of relevant state. To prepare more than 100 varieties of cuisines we prefer to use pure organic food products which are also best to keep you healthy. “

At Café Bhadas we assure you hygiene and cleanliness. New beginning of pure and healthy foods is also a great attraction for the visitors of this unique place.
Since its inception, Café Bhadas regularly offered new facilities to its customers in short span of time
For More Information Please Contact:
Atul Malikram
9755020247

NOW OPEN! H&M’S FIRST STORE IN INDORE.

H&M, Hennes & Mauritz AB, the Swedish international retailer, known for fashion and quality at the best price in a sustainable way opened doors to its first store in Indore at Treasure Island Next today. Over 350 eager shoppers and fashionistas queued up early in the morning to shop the new collections.

Gorav Puri, Country Controller at H&M India along with Area Manager Louis Coucke and Store Manager Vijay Kumar cut the red ribbon and welcomed the first customers in line, who received goodie bags and H&M surprises. The first fashionista in line was awarded a gift card of Rs. 10,000 while the subsequent two fashionistas received a gift card of Rs. 7,000 and Rs. 5,000 respectively.

“The anticipation over our launch in the Indore has been exciting, and we are proud to welcome shoppers into our very first store. We believe that we can offer our customers added value through fashion, quality and sustainability at the best price”, said Dhatri Bhatt, Head - Communications at H&M India.

The new H&M store, spread over 18,000 Sq. Ft and two floors carries a complete range of fashion and accessories for women, men, teenagers and children with new items arriving in the store daily. The store will be open from 11 am- 10f pm on all days.

 

H& M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home. The H&M group has more than 4,400 stores in 66 markets including franchise markets. In 2016, sales including VAT were SEK 223 billion. The number of employees amounts to more than 161,000. For further information, visit H& M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home. The H&M group has more than 4,400 stores in 66 markets including franchise markets. In 2016, sales including VAT were SEK 223 billion. The number of employees amounts to more than 161,000. For further information, visit hm.com hm.com

Atul Malikram created his own way by making his own dawn and testament.

“To reach any destination is not so difficult, only man has to make habit of a little walk “
Though he was born in a middle class family, he set a goal to makes a habit of walk and adopted a way of struggle and hard work. It is the belief of the Atul that he is giving importance to each and every person coming in the way of his journey of the life, those who are good always gives you company and those who are not good gives you a lesson. On the reaching on the peak of the success, this height is a inspiration for him for a new beginning.

In the year of 2001 Atul Malikram established PR24X7 and started his journey alone. Rest is the history. His associated join him simultaneously and they together formed a Caravan. At present centers of   PR24X7  are operating in more than 46 cities of 18 states, where a trained team of more than 125 employees is working round the clock to provide relevant news to the readers at their tea table. It is also providing its value based services in the field of image building, brand making, digital communications and analysis to increase the volume of the business of its esteemed customers.
The prime motto of the company is to fully satisfy its customer through its dedicated work. Since the inception of the company, with his vision, hard working and determination Atul has achieved a extraordinary growth rate of 1500% and put turnover of company up to 80 million. He is following the NEW INDIA vision of the Prime Minister Narendra Modi and having a plan to achieve a target of Rs. 222 million upto 2022. To accomplish his dream he is constantly working and updating the company with changing time.
Being a leading company of Hindi speaking area PR24x7, has bagged prestigious Chankya award and Quality mark award of best PR Company of the north India.  Growth story of Atul is not limited upto PR24x7, with his passion and hard working Atul has also worked successfully in some other fields which show his multi dimensional personality and also reflected his feeling to provide contemporary services and facilities to his customers. Customers are important part of any business and service and keeping in view this philosophy, Atul always gives important to the satisfaction and progress of his customers. Due to his philosophy customers of various fields came forward and accept his services and now they are fully satisfied with his customer based services. To keep customer satisfied, it is an important factor to first keep happy and satisfied own employees. By following this fact, Atul is making help and extending his all time support to his employees through various staff welfare programmes and also acting as a responsible guardian of his staff. He is interested to upgrade by providing essential support to promote his employees. A office boy who appointed for dusting of his office shown his interested in computer operating , Atul keenly fulfill his requirement by providing him facility to learn computer operating in his own office and now the same boy is working as a computer operator with utmost satisfaction. It is a other side of Atul who knows that satisfied employees and satisfied customers are essential aspects of his commercial success.

For more Information Please Contact:
Atul Malikram 9755020247
(amg24x7@gmail.com)

Kailash Satyarthi’s Bharat Yatra-5 days & 55,000 people mobilised Kolar witnesses largest ever turnout and support for Yatra so far.

New Delhi,  September, 2017, Friday: The Bharat Yatra, launched by Nobel Peace Laureate Kailash Satyarthi on 11 September, entered the state of Karnataka, reachingKolar on 15th September, the fifth day of the 35-day long march across the country to build unprecedented awareness on combating child sexual abuse and trafficking.

Within five days of the launch, this march has already mobilized and has been joined by over 55,000 children, youth and working professionals, with the largest turnout in Kolar of nearly 10,000 people, who demanded for a stop to child sexual abuse, called for better laws in the country and pledged to protect the children of India from these heinous acts. The Yatra marchers called upon the youth of the country to step up and fight for children across India. They urged people of Kolar to strive towards building a safe childhood and a safe India.

Said Mr. Satayarthi, “It is not enough to declare a war against rape and sexual abuse. We must look towards concrete solutions and confidence building measures to ensure the security for our children. I urge all of the political community in the country to go back to school as an ordinary parent. See things on your own, feel the environment, question them. Schools are supposed to be an institution of learning and a haven for our children. It should not be a place of torture.”
Let us solve problems creatively, let us come forward and pledge to work and advocate a safe childhood for our children. I appeal to all parents to help instil a sense of trust and be friends with your children, so that they can speak fearlessly about any problem.Surakshit Bachpan-Surakshit Bharat has to be realized for our children, politically, economically and socially,” he added

Ever since its launch, Bharat Yatra has been drawing enormous support from citizens across India, including Amitabh Bachchan who tweeted to his fans to support the Yatra. Earlier, Union Minister for Shipping and Finance Mr Pon Radhakrishnan had flagged off the Yatra from Kanyakumari along with Mr Satyarthi. In Trivandrum, Kerala Chief Minister PinarayiVijayan assured whole hearted support from his government in eradicating the menace of child sexual abuse and trafficking.

Prime Minister Narendra Modi had sent a personal letter to Kailash Satyarthi extending his support to the Yatra, which will cover 11000 kilometres across 22 States, including Tamil Nadu. Some of the key cities it covers include Chennai, Bangalore, Hyderabad, Mumbai, Guwahati, Bhopal, Jaipur, Srinagar among others.

At Kanniyakumari during the flag off Mr Satyarthi had declared, “I will not rest till children of this country are not safe. I am not going to stop fighting if the raping and abuse do not stop.  I cannot sleep in peace until we win our war against rape and abuse. This moral epidemic haunts our nation, and it is time we fight against it, together.”

Re-iterating his mission behind launching the Bharat Yatra, he said “Why am I marching? Because my children are being raped. I refuse to accept that eight children go missing and two are raped every hour. Each time if a single child is in danger, India is in danger. Bharat Yatra is to make India safe again for our children.”

Kailash Satyarthi has been campaigning for the freedom, safety and security for children across the globe for the past 36 years. His Nobel Peace Prize (2014) was for his continuous efforts and struggle for the rights children.

The Yatra is the launch of the three-year campaign against child rape and child sexual abuse which is aimed at increasing awareness and reporting of the cases, strengthening intuitional response including medical health and compensations, ensuring protection for victims and witnesses during trials and increasing convictions of child sexual abuse in a time bound manner.

Apne tarike se think healthy and be healthy.

There are two categories of people in the world, the first category consists of people who “live to eat” and the second category consists of “people who eat to live”. Well I consider myself lucky because I know I fall under the first category. Yes, you heard me right I live to eat. Being a hotelier I have a thing with the food. Along with cooking it in the kitchen I have learned well to consume it on the table. Jokes apart yes I am a foodie person and I live to eat. That’s that but the main problem that I encounter is my health. It’s a damn tough job to eat and to be healthy at once. In this fast moving world people don’t have time  eat healthy and to maintain their metabolism. We eat whenever we get time or whatever gets served on the platter and we don’t have the time to regulate our calories. These habits leafs to an unhealthy life full of disease. Diabetes, obesity, blood pressure are the common among them and these diseases are literally incurable. If you get hit by anyone of these life turns upside down. 

My life is no different in this matter. Although leaving the hotel industry has but a ban on my over eating but irregular eating habits and unhealthy eating habits has not changed. I run my own show now and being in the business I hardly get time to eat and sleep well and the worst part is that I don’t even get time to think and worry about it. It was my body that started giving me signs and showing me my limitations which forced me to think and re think on what should be done. I had a few discussions about it with my better half and she came up with some brilliant ideas that I think can be incorporated in my life style and for the first time I think that it can work. It was then I realized that why we men call our wives our better halves. She came up with few tips and I agreed to follow few of them, just few of them. 

First tip was to walk our baby girl to the play school every morning. Well this was a bit tough at first because her play school starts  7:30 am sharp and I wake up at 9 am sharp. You see the irony of my life? I have been told to wake up early since I left my job and got into business but I never bothered and here I am today. I walk my kid at 7:15 every morning Monday to Friday for a distance of half a kilometer from one side. So I walk 1 km every morning and believe me it feels good to be on my feet every morning. It helps me burn few calories for sure and I track my footsteps and calories burned everyday on my cellphone. 

The second tip was to walk  run should I say on the treadmill for half an hour every day whenever I get time be it morning, noon, evening or night. And to my surprise I am doing that too more or less.  This helps me to burn a lot of calories and my muscles loos fats too. 

Third tip was to try eating healthy and this was the tip I didn’t sign in for. I can increase my workout time but  can’t change the food I love. One can not just start liking slivers juice all a sudden instead of apple juice. So I started including roughage  my diet. I eat less because the salads fill up my tummy a bit which helps me consume less food. 

Along whit these my wife also switched to a light oil which gets absorbed less in the food and thus I eat healthy. I paly with my three year daughter and that is a big exercise in itself. You can't beat these children when it comes to energy they have a hidden power bank of energy. Health is the biggest wealth that I know now and maybe it’s hard to join a gym or workout every morning but there could be a few small things that can be incorporated to our daily life and that makes a huge difference. Try it to believe it. This was my   This was my #ApneTarikeSeHealthy rehne ka mantra. Get one of your own today. 

I am joining Saffola #ApneTareekeSeHealthyinitiative and sharing my ways of being healthy in association with BlogAdda.

I found this beautiful loving video by sandila on YouTube. It's a must watch. 

Reena Aggarwal is learning French for her role in Kya Haal Mr. Paanchal.

It is said that one should never stop learning.
The talented actress ‘Reena Aggarwal’, who is seen essaying the role of Prema in Star Bharat’s (Life OK rebranded) recently launched show ‘Kya Haal Mr. Paanchal’ is leaving no stone unturned to get in to the skin of the character and is thus learning French for her role.
Yes, Reena is learning French from a tutor as most of her dialogues are in French. Every day, a French tutor comes to the sets to teach her and help her with the lines and guide her.

When we asked Reena about the same, she said “When makers informed me about learning French, I was quite excited. A tutor comes to the sets every day to guide me. The training is helping me immensely with my dialogues delivery. I am enjoying the experience and I feel lucky to be a part of the show”.

Kya Haal Mr. Paanchal is a laugh riot where a Saas is in search of a perfect bahu with five different qualities for her son. This is the first time that a saas will be troubled for being too demanding on Indian television. It’s a sitcom which conveys that sometimes wanting too much can lead to trouble and chaos in our lives. The show highlights the fact that greed for perfect qualities and faultlessness is bad and one should not have unrealistic expectations from their daughters-in-law.
Watch ‘Kya Haal Mr. Paanchal’ from Monday to Friday at 8.00 pm only on Star Bharat

How child actor Rieky Patel balances his studies and acting?

 It seems like, child artist Rieky Patel who is seen essaying the lead role of Krish in Star Bharat’s (Life OK – rebranded) recently launched thriller drama ‘Ayushaman Bhava’ has mastered the art of time management.

Yes, Rieky who plays the role of Krish is managing shoot and his studies together. In real life, this 8 year old balances acting and studies perfectly. While he leaves no stone unturned to deliver a perfect shot every time, he also ensures that his studies are not affected by shooting schedules. Every day he attends his school in the morning and shoots in the evening.  Also, after each shot, he takes time out for a quick revision of whatever he learnt at school that day.

When we asked Rieky about the same, he said “Yes, I go to school in the morning and then come on the set. For me, the show and my education, both are equally important and I am trying my best to balance the two. The good thing is that the team out here is very supportive. I am lucky to be able to manage both.”

Watch ‘Ayushaman Bhava’ from Monday to Friday at 9.30 pm only on Star Bharat

INDORE, H&M THE WORLD’S MOST LOVED FASHION BRAND IS NOW COMING TO YOUR CITY

H&M, Hennes & Mauritz AB, the international fashion retailer, known for fashion and quality at the best price in a sustainable way, will open its first store in Indore at Treasure Island Next. Spread across more than 18,000 sq.ft the store will open on Saturday 16th September at 11 AM.


Presenting a wide selection of latest trends and timeless classics, H&M will offer women’s, men’s, teenagers and children’s apparels, accessories, footwear and lingerie.

Those in queue before 11 AM on the opening day can expect fun surprises and foot tapping music. The first three fashionistas will be rewarded with H&M gift cards worth Rs 10,000, Rs 7,000 and Rs 5,000 respectively, while the next 300 fashion lovers in queue will receive gift cards worth Rs 500.

H&M currently operates 17 stores across India, the brand continues the momentum on the expansion plans that were announced for Autumn 2017 and looks at having over 25 stores by the end of 2017.

For details on the brand and images, please visit hm.com

 


H& M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home. The H&M group has more than 4,400 stores in 66 markets including franchise markets. In 2016, sales including VAT were SEK 223 billion. The number of employees amounts to more than 161,000. For further information, visit H& M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home. The H&M group has more than 4,400 stores in 66 markets including franchise markets. In 2016, sales including VAT were SEK 223 billion. The number of employees amounts to more than 161,000. For further information, visit hm.com

Bhanu Uday is hitting the right chords in the first week of the show.

Saam Daam Dand Bhed, the newly launched show on Star Bharat (Life OK - rebranded) has already enthralled the audiences and gained crazy fan following in the heartland states. The show seems to have hit the right chords with the audience. The show's protagonist, Bhanu Uday is loved for his performance in the show.
The show in its first week has enticed the audience with its empowering concept, powerful dialogues, appealing music and talented ensemble cast. Bhanu Uday who plays Vijay Namdhari has an introduction line that says: “Ek Padega Sab Par Bhari, VIJAY NAAMDHARI.” This messaging has created curiosity and intrigued viewers. Saam Daam Dand Bhed has received amazing reviews from the masses.
Bhanu Uday has been receiving sweet messages and Dubsmash videos of his dialogues and the rhyming slogan. He has gained popularity considering audience’s reaction towards the show. We also notice a hype in his followers on social media as he receives numerous messages. Good going, Bhanu Uday!
Bhanu feels humbled to have received such a great response from fans and shares “I was actually stunned when I started receiving these positive and encouraging reactions. Our show has only been on air for a week and to see that Vijay Naamdhari has already connected with the audience fills me with great joy. While creating this character we always intended to win the audiences' hearts because only then will they be able to connect with his journey. To see that happening is very gratifying. I am truly grateful to the makers of the show for choosing me to be Vijay Naamdhari.”

Tune in to Saam Daam Dand Bhed, Monday to Friday only on STAR BHARAT.

Kanika Kapoor's surprise moment on the sets of Om Shanti Om.

The singing sensation who set the charts on fire with Babydoll, Kanika Kapoor, has debuted on Indian television as a judge on Star Bharat’s (Life OK – Rebranded) most talked about reality show Om Shanti Om. The award-winning singer was astonished to see her kids and parents on the sets. They flew all the way from London to surprise her.

Talking to Kanika about the same she shares, “Shooting for Om Shanti Om has been an exciting, thrilling as well as challenging experience as I have been juggling the shoots with my singing commitments. This had left me with literally no sleep and no time to breathe. Family time is what I needed, to meet my parents and hug my kids, however, it seemed like a distant dream as there was so much going on. Someone surely must have read my mind as the very next day, my children and most understanding parents surprised me on the sets of Om Shanti Om and this was surely a huge highlight for me. I don't know how they managed to pull it off but it was one of the sweetest moments for me and thank you to the team of Om Shanti Om for this and obviously my family for being there throughout.”

On the panel with her is Bollywood sensation Sonakshi Sinha and singer composer Shekhar Ravjiani. The epitome of devotion Param Pujya Swami Ramdev Ji is unveiling the concept of the show to the audiences across India. Aparshakti Khurana is seen as a host on the show.



Don’t forget to tune into Om Shanti Om every Saturday and Sunday at 9.00 p.m. only on Star Bharat

Bhumika Gurung’s look inspired from Rani Mukherjee’s in ‘Bunty Aur Babli’.

Star Bharat’s upcoming show Nimki Mukhiya is already creating excitement amongst the viewers because of its unique plot. The show marks the journey of Nimki played by debutant actress, Bhumika Gurung. Keeping in mind Nimki’s effervescent and playful nature, the makers have created a wardrobe that’s full of colours, similar to that of Rani Mukherjee in ‘Bunty Aur Babli’.
Nimki will be seen wearing colourful shimmery Patiala Salwar and Kameez throughout the show. The look is an extension to her personality who is in awe of Bollywood and a day dreamer, like most girls in the hinterland.
When asked Nimki about the same, she said “one’s personality defines one’s fashion sense and with Nimki’s costumes and look, my audiences will get that flavor. The makers have used very unique patterns and prints. They bear resemblance to what Rani wore in Bunty Aur Babli. We saw the rage her costumes created after the film released. Nimki could be the person who is bringing that fashion back.”
Watch Nimki’s quirky look in the show ‘Nimki Mukhiya’, Monday to Friday at 8.30 pm only on Star Bharat

Kailash Satyarthi Speech on the Vivekananda Rock memorial

Dear friends, the sun rises every day, but today's sun rise is different. Today the sun rose to dispel the darkness of fear, hopelessness, child sexual abuse and trafficking
My dear children of India, sisters, brothers and all dignitaries present, let us march together, let us march for safety of children, let us assemble for righteousness. Let us flag off the Bharat Yatra.

Every day the waves of the ocean, the sun, the trees of Kanniyakumari, all assemble here to pray for India. Today the waves of the ocean are marching with us to free India from child sexual abuse, exploitation and trafficking. We are not ready to accept, children are raped. We refuse to accept India as a country where children are abused.
Children are not safe in schools, at home, at the playgrounds. India is a land of saints and saviours. Those who are marching for the children, represent these saviours and I hope you take the same pledge.
This is the war for making India safe. 'Asothama satgamaya, thamasoma jyotir gamaya' (from ignorance, lead me to truth; from darkness lead me to light). This march is a march from darkness to light, from fear to freedom, from shame to holding your heads up towards dignity.
If even one child is in danger, India is in danger. I resolve today to make India safe. Young marchers, we are waging war against exploitation of children and you are the warriors and every step you take will be written about in gold letters.

Kanniyakumari is a very important place for us, because the inspiration for many of us, Swami Vivekananda, though he wasn’t born here, we are in the shadow of the rock.
Your voice is the voice of the thousands of parents who have suffered, your voice is for those victims who have gone through trauma. Let us march from silence to sound. Let us March.


Pledge
I pledge – to make India safe for children from sexual abuse and rape.
I pledge to stop all violence against children, including child labour, child marriage and all forms of trafficking
I pledge to oppose use of children for any forms of violence
I pledge to raise my voice and report whenever I see any abuse or any form of violence against children.
I pledge to join this war against rape and to make India safe-for children

Artist Originals (AO) launches its latest pop track Bom Diggy!

New- Delhi, August 25, 2017- Saavn has exclusively launched Bom Diggy, an upbeat Punjabi-English song which is a collaboration between desi artists Zack Knight and Jasmin Walia. The two have come on board with Saavn on the pop song which has been influenced by Zack's distinct sound that blends ethnic world music with R&B. The song went live today exclusively on Saavn. This is the latest release from the international music streaming service Saavn's artist development program, Artist Originals (AO).

Zack Knight is one of the UK's most formidable South Asian artists and songwriters today. Aside from writing several top charting songs and three consecutive Number 1s on the BBC Asian Network Download Chart, Zack has also performed at sold out arenas like the Hammersmith Apollo, Wembley & O2 Arena. Knight is one of the very few singer-songwriters who produces, composes and engineers his own music.

Commenting on the launch, Zack Knight said, "Working with Artist Originals has been great so far. With this type of fusion music, Saavn is really well placed with the power of their streaming platform catering to both Western and Indian audiences. They’ve been really supportive of our vision and I look forward to working with them in the future."

This isn't the first time Zack has collaborated with Jasmin Walia, who rose to the limelight after success on the UK’s popular ITV show ‘The Only Way Is Essex’. The two also worked together on ‘Dum Dee Dum,’ which currently has over 12 million views. Commenting on the song launch, Jasmin Walai said, " I am so excited about the release of Bom Diggy. The drop in the song is crazy!  Zack is a very hard working & talented individual and I really enjoy working with him.  We have been in talks with Saavn and their new program ‘Artist Originals' for a while, so I am glad we have finally all come together. They shared the same vision as me and Zack about the record. I think it's great how much they believe in the song which is the most important thing."

Saavn’s Artist Originals (AO) repertoire was a program that launched in February of this year to empower artists, songwriters and producers from around the world and connect East-West talent and fans. Indian hip-hop star, Naezy, Toronto-based DJ, Sickick and singer-songwriter, Prateek Kuhad have also launched songs under the AO program.

Hear Bom Diggy now http://saa.vn/bomdiggy
Watch the Video now- https://www.youtube.com/watch?v=lEgTtQFMjWw

Ankit Gera and Yukti Kapoor’s ode to Sanjay Dutt-Madhuri Dixit.

&TV’s popular fiction show, Agnifera has kept its viewers entertained with emotional drama and surprising twists and turns. The tables between the couple – Anurag (Ankit Gera) and Ragini (Yukti Kapoor) seem to be continuously turning as one seems to fall out of love and the other in. This love-hate relationship between Anurag and Ragini has been the spice of the show and kept viewers hooked onto the television screen.
Earlier, Anurag was trying to woo Ragini, be it through cooking food at her home or dancing on the tunes of 90’s popular songs. But now the tables have turned, tried of Ragini’s bossy behavior, Anurag will be showcasing the side effects of his married life. He will be seen performing on a comedy song ‘Jab Se hui Hai Shaddi’ from the movie Thanedar featuring Sanjay Dutt and Madhuri Dixit. While Anurag will be seen doing all the household chores, Yukti Kapoor will be seen enjoying her life like Madhuri Dixit does in the song.

There seems to be a special connection between Sanjay Dutt and Ankit Gera as previously for rain sequence he performed on the song ‘Akhir Tumhe Ana Hai’ from the movie Yalgaar which is also co-incidentally of Sanjay Dutt.
To watch your favorite couple in Sanjay Dutta and Madhuri Dixit avatar, don’t forget to tune in to Agnifera, every Monday to Friday at 8:00 pm only on &TV

Grandparents the biggest blessing of childhood.

"Lucky are those who are blessed with the love and care of grandparents".

We all love our childhood and never the less if given a chance we would do anything to live it again. The carelessness attitude, no worries of bitter tomorrow, no competition and nothing to worry you. You don’t even have to love anyone to be loved back, all you have to do is to be yourself. Anyways childhood is not what I am here to talk , instead I am here to talk about the facts that makes the childhood special. There are so many things that make our childhood special but today we are going to talk about the most unique one, “Grandparents”.

Everyone of you out their who have been lucky to have grandparents must know what I am talking about. Well for me my grandparents were the best gift of the God. They are someone in whose eyes you could be never wrong or naughty. Everything that you do is forgivable and forgettable to them (your mischievs and naughtiness). They are the one along with your parents who teaches you the most valuable lessons of life and guide you to the right path.


My grandfather was a police officers and a damn good one. I still hear his stories from others. My grandmother was a homemaker and this duo was my life. I don’t remember a day in my childhood that I was loved less by them. I was so found of my grandmother (maa) that I used to sleep with her. Sleeping without her was the worst punishment that I could have been given. She was the one closest to me.


My grandfather was the second most important person in my life well I am blessed he still is. He is like my own little jinni with never-ending wish granting power. I don’t have even a glimpse of the past when my wishes has not been fulfilled. His love toward me was and is unconditional. The best part of the parents or grandparents love is that it is not selfish and it’s pure. I never understood this unconditional love to be honest although I have been lucky like I told you.


I still have my grandfather like I told although I lost maa when I was in standard 6 and that feeling was painful. I can’t give anything to my grandfather I know that very well but this grandparent's day I want to make him feel special like he has always done for me. I want to thank him for everything that he and maa has given me. They have taken me places and have traveled with me and now it’s my turn. I want to take my grandfather to Srilanka. He likes the sea and likes to explore, share and wander. He has been to many places in India so I think Srilanka is going to be good for us. I keep him taking places which I know he would love to visit. Like we went for paragliding last month which was an entire new experience for him and the smile on his face said that he enjoyed it. I just want to recreate a few good memories that he has given me and I know reliving few of them makes him happy.

Like I said before I have not cracked this grandparent’s love thing yet I might have a clue. I have been a father lately and I see some very unexpected and drastic changes in my parents both my mom and dad. My mom has been a while different lady that I knew since last 27 years. Grandparents are the best thing that a child has to make his childhood worth living every single bit and I am really blessed to be one among such child. #Lovejatao is what they have taught me and I wish I could be a great grandfather like one I have for myself.
That was my idea of my #lovejatao for my grandfather. I look forward to hear from you how would you celebrate Grandparents Day.  Do share a selfie with your grandparents on Sept. 10, 2017 on Twitter or Facebook with #LoveJatao & tag @blogadda to win a goodie from Parachute Advansed.

Here is a lovely video by parachute and it's a must watch. 

Avdeep Sindhu is the Angry Young Man of Half Marriage.

Avdeep Sindhu who will be soon seen essaying the role of Suryaprakash on &TV’s new offering Half Marriage, has got a new name for himself. The other cast and crew of the show often address him as the Angry Young Man of Half Marriage. And the reason for all his anger is nothing but a scene where he had to break a glass. The scene which was supposed to showcase Avdeep’s character Suryaprakash’s in aggression, resulted into giving him a new name!

A source close to set revealed, “Avdeep plays the character of Suryaprakash who is very hot headed and short tempered. For one of the scene, Avdeep had to showcase his anger on screen by throwing a glass. While the shot was perfect but Avdeep continued further as he was not satisfied with the shot. Looking at the aggression with which he was enacting the scene everyone got scared of him. Later after the scene was over, he got back to his jovial self but the crew has labelled him as the Angry Young Man.”

Avdeep will be seen in the role of the over controlling brother, Suryaprakash. He is a hot headed rich brat with a lot of temper who doesn’t mind misusing his father’s power for his personal benefit.
Half Marriage soon to air on &TV

Renowned comedian, Navin Prabhakar roped in for &TV’s Bhabhi Ji Ghar Par Hain.

One of India’s famed Comedian Navin Prabhakar, most known for his slang ‘Pehchaan Kaun’ will soon be a part of & TV’s popular sitcom ‘Bhabhiji Ghar Par Hain’. Navin has already made a good name for him in the industry and has also been a part of many Bollywood movies like Bombay to Goa, Khiladi 786 and Phata Poster Nikhla Hero. Navin Prabhakar as Pramod Pralay Jhangirabadi will be playing the role of a ‘Kavi’ and will be seen as a ‘Kavi Maharaj’ on the show.
Navin Prabhakhar said. “I am extremely happy to be a part of a show like ‘Bhabhiji Ghar Par Hain’ which is a complete entertainment package. My role in this show is of a ‘Kavi’ who has recently become famous and who keeps coming up with hilarious poetries to which I feel the viewers won't be able to resist laughing. Though I have been doing comedy since a very long time, it is still a challenge for me to get the rhyming and timing right as a ‘Kavi’ on the show. I am hoping viewers enjoy watching this new side to me.”
In the upcoming episode viewers will see, that Vibhuti (Ashf Sheikh) and Anita (Saumya Tondon) invite their college friend and popular kavi, Pramod Pralay Jhangirabadi. Tiwari (Rohitash Gaud) and Angoori bhabhi (Shubhangi Atre) will also join them to welcome him in modern colony. While they are happy to see renowned kavi in their colony, Pramod has some different plans as he professes his love for Anita which he had developed since their college days. Obsessed with Anita’s love, he will kidnap Vibhuti and threaten him to marry her. Will Anita agree to marry Pramod? What will happen to Vibhuti?
To know, don’t forget to watch, Bhabhi Ji Ghar Par Hain every Monday – Friday at 10:30 PM only on &TV

Amazon.in opens its Largest Fulfilment Centre in India.

Pic: (L to R): Mr. Jayesh Ranjan, Principal Secretary to Government Industries and Commerce (Tex) Department(FAC), Government Of Telangana with Mr. Akhil Saxena, Vice President, India Customer Fulfilment, Amazon India

Amazon.in opens its Largest Fulfilment Centre in India
Ramps up storage capacity to 3.2 million cubic feet in Telangana in time for the festive season

• Increased storage capacity with the launch of this 5th FC in Telangana
• Faster order fulfilment to customers in Telangana and the neighboring regions.
• Further support the 2X growth of sellers in the State.

September , 2017:
Amazon today announced the expansion of its infrastructure footprint opening its largest fulfilment center in India with the view to enhance customer experience just ahead of the festive season. Covering over 400,000 square feet with close to 2.1 million cubic feet of storage space, the center situated in Shamshabad near Hyderabad is the 5th fulfilment center in Telangana and the largest in India. Amazon has ramped up storage capacity to 3.2 million cubic feet in Telangana to enable faster deliveries to customers in the region.

On the occasion of the launch, HonorableMinister of IT, Municipal Administration & Urban Development, Industries & Commerce, Public Enterprises, Sugar, Mines & Geology, NRI Affairs, Government of Telangana. Shri. K. T. Rama Rao said, “Amazon India’s latest investment with the launch of their 5th Fulfilment Centre in Telangana, here in Shamshabad, Telangana evidently signifies the growing interest of large global enterprises in the state. The FC will enable thousands of small &medium businesses selling locally created products such as apparels, handlooms & handicraft to service customers seamlessly across the country & the globe. It will also fuel the growth of ancillary businesses such as packaging, transportation, logistics, and hospitality across the state. We are committed to enabling the ease of doing business and enabling companies like Amazon.in to expand their presence in Telangana.”

“Our vision is to transform the way India buys and sells. At Amazon, we have been consistently investing in our infrastructure and delivery network, so we can increase our speed of delivery and provide a superior experience to both – customers and sellers. With the launch of our largest fulfilment center here in Telangana, we strongly believe that we will be able to better serve our customers with one-day & two-day delivery. The FC will enable sellers to use local infrastructure, save capital and help them grow their businesses.” saidAkhil Saxena, Vice President, India Customer Fulfilment, Amazon India.

 “Our Fulfilment Centre will work closely with local communities, create numerous skilling and employment opportunities for thousands of youth. We continue to work with sellers in Telangana providing them with a marketplace to sell their products to millions of customers and scale their business to greater heights. With more than 10,000 sellers in Telangana, the selection offered by sellers in the state for immediate delivery has grown more than 120% this year as compared to last year.” Akhil added.

Speaking on the occasion Mr. SGK Kishore, CEO-GHIAL said, “We are happy to welcome Amazon to Hyderabad and we thank them for choosing GMR Hyderabad Airport City as the location for their largest Fulfilment Center in India. We congratulate Amazon on the opening of this fulfilment center, which we are sure will open up large direct employment opportunities & new economic growth avenues in the state of Telangana. We are also proud to have partnered with Amazon to build and deliver this technology-driven facility in record time.
We are developing a world class Airport City, which is the largest in India and set to become the engine of economic growth in the entire region. Being developed with the world-class Hyderabad International Airport at its core, the Hyderabad Airport City symbolises a resurgent India, which reflects the government’s vision of driving economic growth supported by high quality infrastructure and maximum ease of doing business. Amazon adds to the growing list of our marquee clients.”
Leveraging its fulfilment centers with state-of-the-art infrastructure, Amazon provides a delightful customer experience through its program - Fulfilment By Amazon (FBA). When using FBA, sellers across India send their products to Amazon’s FCs and once an order is placed, Amazon picks, packs, and ships the order to the customer, provides customer service and manages returns on behalf of the sellers. Orders fulfilled by Amazon are eligible for Cash on Delivery, Guaranteed Next-Day, Same Day, Release Day, Morning delivery and Sunday delivery. Sellers always have the flexibility to choose the number of products they want to have fulfilled by Amazon and scale according to their business requirements.

All customers on www.amazon.in and the Amazon mobile shopping app have an easy and convenient access to over 100 million products across hundreds of categories. They benefit from a safe and secure ordering experience, convenient electronic payments, Cash on Delivery, Amazon’s 24x7 customer service support, and a globally recognized and comprehensive 100% purchase protection provided by Amazon’s A-to-Z Guarantee.

About Amazon.in
The Amazon.in marketplace is operated by Amazon Seller Services Private Ltd, an affiliate of Amazon.com, Inc. (NASDAQ: AMZN). Amazon.in seeks to build the most customer-centric online destination for customers to find and discover virtually anything they want to buy online by giving them more of what they want – vast selection, low prices, fast and reliable delivery, and a trusted and convenient experience; and provide sellers with a world-class e-commerce platform.
For more information, visit www.amazon.in/aboutus
For news on Amazon, follow www.twitter.com/AmazonNews_IN

About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about

I am really honored to be a part of Om Shanti Om, says Shankar Mahadevan

The singing sensation Shankar Mahadevan will be seen as the special guest in Star Bharat's (Life OK- Rebranded) devotional music reality show Om Shanti Om. Shankar will not only share his expertise with the fourteen divine voices but will enthrall the viewers by singing Shiv Tandav Stotra.

“I am really honored to be a part of Om Shanti Om as a special guest. There have been many music reality shows on Indian Television but Om Shanti Om is fresh and unique in all aspects. The show is going to bring the young generation closer to our heritage and culture. As responsible artists, it’s our duty to let the youth know the importance of devotional music. The show will definitely connect with the youth as it's a modern interpretation of traditional divine music.”  Shankar said in the statement

The show that boasts of many firsts on Indian Television marked the debut of the epitome of devotion Param Pujya Swami Ramdev Ji unveiling the concept of the show to the audiences across India. The show also have country’s top Bollywood names and singers extraordinaire – Sonakshi Sinha, Shekhar Ravjiani and Kanika Kapoor. Aparshakti Khurana will be seen as a host on the show.

Don’t forget to tune into Om Shanti Om every Saturday and Sunday at 9.00 p.m. only on Star Bharat
Watch Om Shanti Om every Sat- Sun at 9 PM only on star bharat.

KHMP - Star Bharat presents Kya Haal Mr. Paanchal, a laughter riot about a Saas-in- distress

Star Bharat presents Kya Haal Mr. Paanchal, a laughter riot about a Saas-in-distress
~Premiered on 28th August, the show airs every Monday to Friday at 8: 00 PM ~
Mumbai, August 26, 2017: The matriarch of the family who is often the mastermind of kitchen politics is the most crucial ingredient of any family show on TV. For decades we have watched the saas plotting away to glory to have her own way. But what about a Saas whose obsession for the perfect bride gets her into trouble?  For the first time ever, a Saas gets tested by God on this side-splitting comedy and is the one in a tight spot.
In India, even the most sensible of mothers become unreasonable when it comes to finding a bride for their sons. Most mothers believe that their sons are perfect and the 21st century mother-in-law demands a bride who is not just beautiful but also a great cook and religious. She needs her daughter-in-law to be highly educated, driven and romantic enough to keep her son engaged.
To address this mindset head on in a light and humorous manner, Star Bharat (Life OK – rebranded) in association with Optimystix brings ‘Kya Haal Mr. Paanchal’, a rib-tickling sitcom starring Kanchan Gupta, as the over-demanding Saas and Manindar Singh as the compliant son.
The show follows the consequences that a mother faces when her desperate prayer for the perfect bride with all 5 qualities finally gets answered but with a strange twist. The sitcom revolves around a saas’ plight, when, instead of getting 1 bride with 5 qualities she gets 5 bahus with 1 quality each. The bizarre situation makes for a series of uproarious events, reminding us that we should always be careful of what we wish for! The show is a sitcom which conveys a powerful message that when you want more, it doesn’t always turn out to be good. The show highlights the fact that greed for perfection is bad and one should not have unrealistic expectations from their daughters-in-law.
The lead actor and protagonist Kanchan Gupta said, “The show is a satirical yet amusing take on how mothers are obsessed with finding the perfect girl for their son because they feel their sons are the best and they deserve nothing but the best. The narrative is very tongue-in-cheek and relatable - I am sure the audiences will love the show”
Vipul D Shah, Chairman& MD of Optimystix Entertainment- added his views on the new show, “For the first time ever on Indian television, a saas will have to give agnipariksha! We realized it was time to turn the table and put the saas on the hot seat. The show hilariously captures the chaos that arises in mundane daily situations when a saas has to deal with 5 bahus each with their unique quirks.”
Watch Kunti Devi become the victim of her own greed in this hilarious sitcom every Monday to Friday at 8.00 p.m. only on Star Bharat
About Star India
Star India has defined the Indian media landscape for over two decades and today is one of the country’s leading media conglomerates, reaching approximately 650 million viewers a month across India and more than 100 other countries. Star generates 20,000 hours of content every year and broadcasts 40+ channels in 8 different languages, reaching 9 out of 10 C&S TV homes in India.
The network’s entertainment channel portfolio includes Star Gold, Channel V, Star World, Star World Premiere HD, Star Movies, Star Movies Select HD, FX, Star Utsav, Life OK, Movies OK and Star Plus, India's No. 1 Hindi General Entertainment Channel. It has a leading presence in regional broadcasting as well, through a bouquet of affiliate channels which includes Star Jalsha, Jalsha Movies, Star Pravah, Asianet, Asianet Plus, Suvarna, Suvarna Plus, Vijay and now Maa. It is also present in the Indian movie production and distribution space through Fox Star Studios, an affiliate joint venture company.
STAR India is making quantum leaps in transforming sports in the country by leveraging the group's strengths in superior content and audience engagement. STAR's sports business has grown rapidly to 8 channel properties (STAR Sports 1, 2, 3, 4 and STAR Sports HD1, HD2, HD3 and HD4), making it the leading sports network in the country.
With our viewers on the move, Star is set to drive the agenda on digital content consumption in the country. Starsports.comhas redefined the future of sports consumption in India and now hotstar.com brings your favourite TV shows, movies and sports in one destination.
Star India is a fully owned subsidiary of 21st Century Fox.

When Farhan Akhtar was tongue tied

When Farhan Akhtars was Tongue tied?
&TV’s latest offering Comedy Dangal is making viewers stay hooked onto it ever since its launch. Bharti Singh - Anu Malik along with their teams are literally making their viewers roll with laughter with fresh jokes and punch lines. Recently Bollywood’s dapper hunk Farhan Akhtar made his way to the show, only to take charge of viewer’s laughter therapy. Anu Malik, who is infamous for creating impromptu songs created a unique tune using a popular Hindi tongue twister “Uuth Ucha, Uche Uth ki Puch Uchi”
Source set from the set revealed, “Anu Malik created a song on the spot and asked Farhan to sing it to him. Being a sport, Farhan immediately obliged and sang the song that was made out of a popular tongue twister ‘Uuth Ucha, Uche Uth ki Puch Uchi’. While audience thought it was tough row to hoe, Farhan surprised them adding his own unique style singing the tongue twister within few seconds.”
The ‘Lucknow Central’ actor will be seen on the show along with model turned actress and his co-star, Diana Penty.
To watch , Farhan Akhtar jam on the tongue twister, don’t forget to tune into Comedy Dangal, every Saturday and Sunday at 9 pm only on &TV

Satyajit Sharma’s character in Half Marriage inspired by Amitabh Bachchan from Sarkar?

 &TV’s upcoming drama, Half Marriage, will see actor Satyajit Sharma in the role of a powerful politician - Vanraj Kanojia. However, his mannerisms and the body language definitely reminds one of Subhash Nagre essayed by Amitabh Bachchan in the Blockbuster movie Sarkar. 

Known as Sahibji to the masses, Vanraj has always thought of himself before anything else. He is conniving and ruthless when it comes to his political agenda. However, things take a turn when his daughter Chandni falls prey to one of his political strategies and is married to an honest and righteous man, Arjun.

Produced by Kavita Barjatya and Kushik Ghatak of Conscious Dreams, Half Marriage, set in Kanpur, traces the story of two individuals, Chandni and Arjun, who are married to each other under political influence. While the couple can’t stand each other, they can’t walk away from the marriage as well. 

Half Marriage airs on 25th September on &TV

Vote for Nimki!

‘Nimki Mukhiya’, Star Bharat’s show went all out to seek votes for Nimki, through its innovative marketing campaign~

~One of a kind activation over a period of 6 days engaged over 16, 00,000 consumers across Hindi speaking markets~

Mumbai, September , 2017– Star Bharat (Life OK – rebranded) with its philosophy of, "Bhula De Darr, Kuchh Alag Kar" is bringing to us stories that will encourage one to go beyond their fears to achieve their goals. One such story that was launched on 28th of August– “Nimki Mukhiya” traces the journey of a slightly neurotic, highly opinionated, gregarious girl who by a twist of fate is made the first woman mukhiya candidate of her village.

Nimki is unlike any other Hindi serial female protagonist hence, the marketing initiative taken to promote this show too was unique.

The entire 360-degree marketing campaign for this show was conceptualized and executed to mimic a political campaign. Just as all political campaigns have a strong on-ground leg, Star Bharat (Life OK – rebranded) launched an extensive on ground activation in over 15 cities and towns across Madhya Pradesh and Uttar Pradesh from 28th of August, 2017 to 2nd September, 2017.

The political campaign was flagged off in Lucknow by Nimki on 26th of August. A political styled press conference was held in her “party’s war room” where-in she spoke to the media about her political ideologies and unveiled her manifesto for the first time. Later, in line with her belief, “Ladki ka first duty hai ooka beauty!” - She spoke to journalists while getting beauty treatments done at Lucknow’s top salon, Stylz Beauty Salon. She concluded this off beat press conference by urging everyone to show support for her cause and keeping an eye out for her on ground campaign.

Starting 28th of august, fleet of colorful autos, custom designed to reflect Nimki’s quirky personality hit the streets. For a period of 5 days, the autos blared Nimki’s quirky political slogans. For the first time ever for a Hindi show– door-to-door political styled campaigning was done where her manifesto was distributed and viewers were requested to tune in to Star Bharat (Life OK – rebranded) at 8:30 PM to show their support for Nimki. Additionally, an army of Nimki’s “party workers” set out and visited stores, markets, places of interests and heritage sites to distribute her manifesto and to talk about Nimki’s appeal and her unique political agenda.

To amplify her political campaigning, radio stations across MP and UP also played Nimki’s slogans.

This extensive outreach concluded with Nimki’s rally in Bhopal on the 2nd. She first visited a radio station to talk at length about her political agenda. From there on, like any politician worth their salt, she set out on a rally in a quirky jeep, visited various hotspots of the city and interacted with the citizens.

After talking to the media in Bhopal, Nimki went on to do yet another press conference in Indore. After all, the life of an aspiring politician is never relaxing! Inthe short period of 6 days, over 3, 37,500 houses were visited, 8, 77,000 pamphlets were distributed and over 16, 00,000 consumers were engaged.

With such an innovative and extensive marketing initiative, the show is sure to catch attention and endear this eccentric politician to all her viewers.



Do show your support for Nimki by tuning in to Star Bharat, Monday to Friday at 8:30 PM